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Brightfind Blog

5 Tips to Instantly Improve the UX of Your Association Website

User experience (UX) is at the heart of website design and management. It’s essentially the human experience of using your website. What happens when a ...
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How Long Will it Take to Rebuild My Site?

We get this question all the time as website developers and for good reason. The timeline is critical to the success of any website rebuild—especially if ...
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What is the ROI of a Content Management System?

Here, we’ll delve into how to estimate the ROI of CMS platforms including initial and ongoing costs, the metrics needed to calculate returns, and the ...
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Website Maintenance: 6 resources you need to maintain a rebuilt site

A great website is about more than just a successful launch or redesign. Just like a machine needs consistent maintenance, your website needs to be a ...
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How to create a budget for your website redesign

Years ago, a focused site showcasing your brand used to perform well. But today much more is required to generate the website visitors and conversions ...
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Top 8 Association Website Design Trends for 2023

Your website is one of your most important assets as it’s the primary way many of your members interact with your organization. Serving up the right ...
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8 Reasons Why Your Association Needs to Be in the Cloud

You’re not alone if you’re concerned about the cost of migrating from an on-premise server to the cloud. About 20% of organizations are worried about the ...
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Why Using Google Tag Manager with Google Analytics is Powerful for Organizations

Google Tag Manager isn’t as well-known as the website analytics platform Google Analytics, but it deserves a LOT more attention. More than 27 million ...
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Website Optimization 101: How to Do User Research

In this beginner’s guide to website optimization, we’ll cover what you need to know to get started with basic website analysis, competitive research, ...
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How to Write Web Content That Engages Members

It may go against everything you've been taught, but you don't want to make people think when they're on your site. Instead, the goal of your website ...
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